Effective marketing made free and easy
Recognize and coddle all sources of word of mouth advertising Talk about taking something for granted! There’s nothing our businesses do that’s more undervalued and under-managed as word of mouth marketing. The reason? We don’t call it what it is. It gets diffused and lost like a vitamin at breakfast. Some companies try to measure it, but most do a poor job of it. I would doubt there’s any one in...Read More