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Epi 28: Kyle Milan on winning at industrial marketing

In episode 28 of The Industrious Podcast, co-hosts Joe and Vince Todd, Jr. are joined by @KyleMilan of MFG Tribe and Technical Sales University.  From digital marketing to tradeshow etiquette, you don’t want to miss Kyle’s top tips to propel your business forward.  “How do we stand out against everyone in this space? And sometimes, it’s as simple as consistency and volume.”For more from Kyle Milan...
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How a word like “metalwork” could spell online success

2 big ways to enhance Google-search “pretreatment” How well is your website working for you? If you’re not getting consistently good search engine rankings, your audience is not finding you when they need you most. It would be well worth your time to take a hard look at your entire online strategy. Start with a view from 10,000 feet. What if the addition of a few key words at the top level increas...
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Engage your peers with words of wisdom

Industry jargon barely scratches the surface No one is more comfortable creating jargon and buzzwords than industry. (So many examples … I’ll spare you the list.) So then why hasn’t industry developed its own terminology for Internet media marketing strategies, social networks and the like? The lack of industry specific terms could be an indication for the level of our acceptance and adoption in t...
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